Having served over 100 clients since our founding and many of them for a decade or more, we thought it best to let them tell you a little about their experience with us.

Story in the Public Square

“De Shields Associates were recommended to us as ‘the best in the business’ when we began searching for help with station-relations, and that praise was spot-on. In the three-plus years since then, the De Shields Associates team has been indispensable to Story in the Public Square. They literally took us under their wing; taught us about successfully producing a show for public television; provided both praise and criticism when warranted; shepherded us around in-person and virtual industry meetings; and helped us navigate the unprecedented challenges of producing in the midst of a global pandemic. They are more than just our consultants, they are our partners and a critical part of our success. Thank you for all you do and congratulations on your 25th anniversary!”

— Jim M. Ludes
Executive Producer & Host
Story in the Public Square

Unity Productions Foundation

“We have worked with De Shields for several of our film broadcast campaigns and they opened doors to PBS stations across the country. They are professional, thorough in their writing and communication and they are well-networked in the wider PBS national community and affiliates. De Shields Associates are the best in the industry.”

— Daniel Tutt
Producer and Director of Programs, Unity Productions Foundation

Great Museums

“The De Shields Associates team have been partners in the Great Museums project, on public television, since 2003. Stated simply, Great Museums would not have achieved its success on public television without their strategic expertise, support and encouragement.”

— Marc Doyle
Co-Founder & Co- Executive Producer, Great Museums

The Ghost Army

“De Shields Associates helped The Ghost Army reach an audience of millions on PBS. Thanks to their expert station outreach, the documentary had great carriage across the country, especially in the all-important major markets. You don’t want to navigate the bewildering PBS maze without them as your guide. De Shields Associates are top-notch professionals who know all the key players and are wonderful to work with.”

— Rick Beyer
Executive Producer, The Ghost Army

Sky Films Inc.

“De Shields Associates knows all aspects of the Public Television system inside and out. They have managed distribution for several of our film projects over the years and their consultation, as well as distribution knowledge, is invaluable. We contact them early in the production process to get their views on which Public Television avenue might be the best path for us and other critical insights to finding the right fit for our projects. We have never looked elsewhere since meeting De Shields Associates, and always consider ourselves fortunate that they represent our films.”

— Maureen and James Tusty
Executive Producers, Sky Films Inc.

Legacy List with Matt Paxton

“Being on Public Television is a rewarding, but complicated journey. We were lucky to work with De Shields Associates from the beginning of the Legacy List with Matt Paxton project. Every step of the way, the team helped us understand the intricate details needed to be successful on public television. If you want to create a long-lasting relationship with public television stations and program managers, I recommend working with De Shields Associates from start to finish.”

— Matt Paxton
Host of the Emmy Nominated Legacy List with Matt Paxton & Hoarders
Author of The Secret Lives of Hoarders

Travels with Darley

“De Shields Associates are top notch professionals, connectors and advisors within the Public Television system. As a producer, they have helped me keep my program at the forefront of programmer minds and calendars as we’ve worked hard to create great content that Public TV viewers want to see. They keep up with what’s going on in Public TV and media to help their clients reach optimal success. It’s their proven track record and professionalism combined with innovation and creativity that we all admire so much. Thank you, Robyn De Shields!”

— Darley Newman
Creator & Executive Producer
Travels with Darley

On Story

“After a couple of years of distribution on a few PBS stations, we were stuck trying to achieve our goal of national coverage for our series, On Story. And then we met De Shields Associates. They worked with us to set goals and put a strategy together, which put us on the path to achieving that goal. Six years later, we count De Shields Associates as a trusted partner and are grateful for their relationships in the industry.”

— Barbara Morgan
Executive Producer, On Story
Executive Director, Austin Film Festival

Art in the Twenty-First Century

“As the Series Producer for a long running nationally broadcast PBS documentary project — Art in the Twenty-First Century (ART21) — the need for an experienced Station Relations manager has always been apparent to us and for years now the team at De Shields Associates have filled that role positively, professionally, and productively. They’re always responsive to my questions and needs, always transparent about expectations and deliverables, and have hit every goal they’ve set for our series. Deeply networked into the PBS system, I’m especially appreciative of how DSA is able to connect me to a range of programming and production contacts.”

— Nick Ravich
Series Producer, Art in the Twenty-First Century (ART21)


Finding the right guide is a process. Nothing
takes the place of a live conversation. Contact
us to see if we’re a good fit.

4 + 11 =